Editor: Christopher Burke, Eric Kindel, Sue Walker
Publisher: Hyphen Press, London
Publication: 2013, First Edition
Binding: Hardcover, section sewn
Pages: 544
Size: 180 x 245
Text: English
ISBN: 0907259472
(From the publisher) 'The work in graphic communication carried out by Otto Neurath and his associates – now commonly known simply as Isotype – has been the subject of much interest in recent years. Conceived and developed in the 1920s as ‘the Vienna method of pictorial statistics’, this approach to designing information had from its inception the power to grow and spread internationally. Political developments in Europe played their part in its development, and production moved to the Netherlands (1934) and to England (1940), where the Isotype Institute continued to produce work until 1971.
Bringing together the latest research, this book is the first comprehensive, detailed account of its subject. The Austrian, Dutch, and English years of Isotype are described here freshly and extensively. There are chapters on the notable extensions of Isotype to Soviet Russia, the USA, and Africa. Isotype work in film and in designing for children is fully documented and discussed. Between these main chapters the book presents interludes documenting Isotype production visually. Three appendices reprint key documents. In its international coverage and its extensions into the wider terrain of history, this book opens a new vista in graphic design.'
Contents:
- The Gesellschafts- und Wirtschaftsmuseum in Wien
- The graphic formation of Isotype, 1925–40
- The atlas Gesellschaft und Wirtschaft [Society and economy], 1930
- Figurative constructivism and sociological graphics
- Picturing Soviet progress: Izostat, 1931–4
- Interlude in the Netherlands, 1934–40
- Isotype in America: Otto Neurath and Rudolf Modley, 1930–9
- The Isotype Institute, Oxford: war, welfare, and post-war reconstruction, 1941–8
- Animated Isotype on film, 1941–7
- Graphic explanation for children, 1944–71
- Isotype in Africa, 1952–8
- Pictogram design: Vienna and beyond
Condition: Very Good. Shelf ware consistent with age. Light rubbing to cover/edges.
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