Editor(s): Hans Neuburg, Richard P. Lohse, Max Bill, et al.
Publisher: Verlag Otto Walter, Olten, Switzerland
Publication: 1959, First Edition
Binding: Softcover, perfect-bound
Pages: 64
Size: 255 x 280
Text: English, French, German
Design: Carlo L Vivarelli
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Published quarterly in Zürich, Switzerland from 1958-1965, Neue Grafik was arguably the most important journal responsible for disseminating contemporary and historical Swiss functional design ideas and philosophies referred to as the “International Typographic Style”, “Swiss New Typography” or “Objective-Functional Typography”. Edited by like-minded Zurich designers LMNV – Richard Lohse (1902–1988), Josef Müller-Brockmann (1919–1996), Hans Neuburg (1904–1983) and Carlo Vivarelli (1919–1986).
Contents:
- Exhibition Design
- Posters seen from Three Angles
- a) Lettering on the Pictorial Poster
- b) The purely typographical Poster
- c) Concert Posters
- Photography and Advertising Design
- New designs for advertisements for a popular branded article
- The new Haas sans-serif type
- The Character and Development of Type-writer Lettering
Condition: Very Good. Shelf ware consistent with age. Light rubbing to cover/edges.
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