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Die Hieroglyphen von heute / Grafik auf Verpackungen für den Transport / Today’s Hieroglyphs (Hans-Rudolf Lutz)

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Editor: Hans-Rudolf Lutz
Publisher: Verlag Hans-Rudolf Lutz, Zürich
Publication: 1996, Revised Edition
Binding: Hardcover, section sewn
Pages: 528
Size: 230 x 300
Text: English, French, German, Japanese

(Publishers overview) 'Die Hieroglyphen von heute starts with the entire spectrum from `pure´ representation and decorative display to the personification of the product. The 948 company logos and trademarks that follow demonstrate the infinite potential of combining lettering and images. The next sections cover visual instructions on handling the packaged goods in transport. The book concludes with the depiction of people, animals, plants, and all the artefacts with which the inhabitants of the twentieth century have surrounded themselves. Should they be forgotten, future generations can look them up here: they are today's hieroglyphs.'

Condition: Very Good. All titles are used and show shelf ware consistent with age. Light rubbing, creasing, soiling to dust jacket, plus small tears to head os spine. Light tanning to outer edges of interior pages.

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