Editor: Alina Wheeler
Publisher: John Wiley & Sons
Publication: 2003, First Edition
Binding: Hardcover, section sewn
Pages: 228
Size: 220 x 282
Text: English
ISBN: 0471213268
(Preface) 'Designing Brand Identity is an essential toolkit for branding and design firms, marketing and design students, and clients. This comprehensive and accessible resource meticulously maps out the process, provides the fundamentals, and never loses sight of the big picture. From translating the vision of a CEO and conducting research, through designing a sustainable identity program and building online branding tools, this book helps companies create stronger brands.'
Condition: Very Good. Shelf ware consistent with age. Light rubbing and marking to cover/edges. Please note that some product listings use stock imagery, so the item received may not be the item shown.
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5700/6
