Editor: Ben Rosen
Publisher: Van Nostrand Reinhold, New York
Publication: 1963, First Edition
Binding: Hardcover, section sewn
Pages: 406
Size: 225 x 305
Text: English
ISBN: 0278916406
(Preface) 'A practical workbook for the graphic de-signer, "Type and Typography" presents complete alphabets of the best type faces available in the United States today. Included are Aurora Condensed and Aurora Bold Condensed, Eurostile, Folio - with alternate characters — and showings of Standard, News Gothic, Univers and Venus series. The faces have been carefully selected from existing fonts here and. abroad on the basis of design excellence, utility and general availability.
Each face is shown in all characters, including capitals, lower case, figures, and basic punctuation marks. Styles considered to be basic family groups are shown in display sizes ranging from 72 to 18 or 16 point, and in text sizes ranging from 14 to 6 point. Each point size shown in the text faces is set both solid and leaded so that the reader may consider the style, weight and legibility of various amounts of leading.
Indispensable as a reference work, the book also contains valuable information such as identification by foundry and size, recognition traits, comparisons of cuts from different manufacturers, and material on photo-lettering and photo type-setting.
Of particular interest are "The Specialist Pages" by well-known practitioners in the graphic arts. The guest contributors are Lester Beall, Sol Cantor, Eli Cantor, Ivan Chermayeff and Tom Geismar, Mortimer Leach, Herb Lubalin, Ed Rondthaler, Otto Storch, and Europeans Aldo Novarese and Herman Zapf.
The bulk of the type showings in this book have been set by The Composing Room with supplementary faces and text set by York Type. Many faces set to layout by foundries here and abroad are included in this collection.'
Condition: Very Good. Shelf ware consistent with age. Rubbing, tanning and markings to cover/edges of dust jacket. Slight musty odour. Please note that some product listings use stock imagery, so the item received may not be the item shown.
Standard Postage: Provides 'limited cover' for loss/damage only up to £30GBP. Please select the alternative ‘full cover' option at checkout for more valuable items! Excess shipping charges will be reimbursed. Any import charges/taxes, if incurred, to be covered by the buyer.
5921/20
