Editor: Paul Arden
Publisher: Penguin Books Ltd
Publication: 2006, First Edition
Binding: Softcover, perfect-bound
Pages: 144
Size: 122 x 178
Text: English
ISBN: 0141025719
(Preface) 'WHATEVER YOU THINK, THINK THE OPPOSITE is a daring attack on the way we look at our work and our world. Instead of the usual boring advice, Paul Arden offers daring quips, aphorisms and paradoxes - all seeking to revise what we hold as our 'common sense. Whether you sell, manage or buy, Arden will inspire you with his original thinking, startling anecdotes, brilliant photographs and offbeat quotations from artists, scientists and philosophers.
WHATEVER YOU THINK, THINK THE OPPOSITE will force a rupture in whatever it is you used to think - even if you didn't know you thought it. And it will give you the confidence to take bigger risks and enjoy your work more than you can imagine.'
Condition: Very Good. Shelf ware consistent with age. Light rubbing to cover/edges. Please note that some product listings use stock imagery, so the item received may not be the item shown.
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