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67/68 Graphis Annual - International Annual of Advertising Graphics

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Editor: Walter Herdeg
Publisher: The Graphis Press, Zurich.
Publication: 1967, First Edition
Binding: Hardcover, section sewn
Pages: 266
Size: 240 x 305
Text: English, French, German

(Preface) 'There is no recipe for the bright idea, the spark of genius that may light up the sky'. For the graphic designer, the nearest thing to a 'recipe book' is Graphis Annual - an anthology of 'sparks' collected from the most gifted graphic incendiaries in all parts of the world and in a sense, therefore, a firework display in its own right.

Graphis Annual has been a valued guide in the realm of advertising design for more than a decade and a half - valued not only for its careful and authoritative selection, but for its handsome presentation and flawless production. Here, in Volume 16 of this great series, are 1,037 examples of outstanding current work chosen from 18,700 entries received from 38 countries. Arranged as usual in six main sections with 19 sub-divisions, this is a comprehensive survey of the field of advertising, ranging from posters, magazine and newspaper advertisements, and booklets to magazine covers, book jackets, packaging and television commercials.

Jerome Snyder has contributed a thoughtful introduction. The jacket design is by Franco Grignani.'

Condition: Very Good. All titles are used and show shelf ware consistent with age. Light rubbing, creasing, tanning to dust jacket with portions of lamination coming away. Light tanning to outer edges of interior pages.

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