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Baseline: International Typographics Journal, Issue 23 1997

Regular price £14.00

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Editor: Hans Dieter Reichert & Mike Daines
Publisher: Bradbourne Publishing Ltd
Publication: 1997, First Edition
Binding: Softcover, saddle-stitch
Pages: 52
Size: 345 x 245
Text: English

(Publishers review) 'During 21 years of publication, Baseline has become the leading international magazine about type and typography. It began life in 1979, published by the graphics arts products manufacturer, Letraset. It was originally intended as mainly a vehicle to promote new typeface designs, made available under licence to typesetting system manufacturers. Published ‘when available material allowed’, Baseline nevertheless gained an immediate reputation despite only appearing on average once a year for its first 10 years of existence. Its editorial content, despite the obligatory typeface promotion, struck a chord with the typographic community, because of its objective, and informed approach.' (Source) www.baselinemagazine.com

(Editorial) 'That research leads to discovery is a truism, which we have used before, but not with more justification than in this issue. Christopher Burke's scholarship allows us to become embroiled (if we care to) in the controversy about the origins of (Renner's) Futura.

While Fiona MacSporran's study of Charles Rennie Mackintosh's talented contemporary, Talwin Morris, provides a superb illustration of the art of the book designer/craftsman.

A completely original approach to the perception of words and their meanings gives us some startling, amusing and thought-provoking images – Penelope Jordan's Word Wares.

Meanwhile more proof is provided that sound historical models, together with attention to detail, produce the most satisfying typographic elements. The point is illustrated by the elegant fleurons which appear in Max Caflisch's work, and the typefaces of Jonathan Hoefler.

Technology for television graphics has moved to the stage where design substance is again the determining factor for success or failure, argues John Aston. Discover the truth in his argument through the work of the BBC's presentation graphics unit.'

Contents:

  • Lexicon of Typematters
  • Experiments in type derived from fleurons
  • Fashion Types - Word Wares
  • Talwin Morris
  • Jonathon Hoefler
  • Typography Trails - questions of constraint
  • The authorship of Futura
  • Linotype-Hell's 2nd International Digital Type design contest
  • Opinions, Reviews

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Condition: Very Good. All titles are used and show shelf ware consistent with age. Light rubbing, tanning to cover. Light tanning to outer edges of interior pages.

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