Editor: E.M. Ginger
Publisher: Adobe Press, California
Publication: 1995, First Edition
Binding: Softcover, perfect-bound
Pages: 120
Size: 135 x 225
Text: English
ISBN: 1568302487
(Preface) 'Branding with Type will entertain you while reminding you of the most profound 500-year-old business lesson around: type sells. Branding with Type reasserts a simple premise known to communication veterans throughout the world: type brands products. Be it a billboard, an Internet site, or a magazine page, the choice of typography can position a successful advertising campaign...'
Condition: Very Good. Shelf ware consistent with age. Light rubbing and tanning to cover/edges.
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