Publisher: Sampson Tyrrell
Publication: 1989, First Edition
Binding: Softcover, section sewn
Pages: 70
Size: 295 x 297
Text: English
"Visual Management - Realising the Commercial Value of Your Visual Assets" by Sampson Tyrrell explores the strategic importance of visual management in business. It covers the argument for adopting visual management, its process, and how Sampson Tyrrell implements it.
Contents:
- The Argument for Visual Management
- The Process of Visual Management
- Our Company
- Evolution not Revolution
- Revolution not Evolution
- Creating an Identity
- Changing Perceptions
- Across Nations
- Exploiting Market Opportunities
- Our Services
- Our People
Sampson Tyrrell was a leading design consultancy in the UK, particularly noted in the 1980s and 1990s. It was acquired by the WPP Group in 1986. The firm specialised in corporate identity and branding, working with major clients such as Castrol, Shell, Saab, Safeway, and Knight Frank. Their work emphasised strategic design, particularly in corporate literature and identity manuals. They were recognized for their rigorous, geometry-based design approach, influenced by the founders’ early work at Henrion Design Associates. The Argument for Visual Management, The Process of Visual Management, Our Company, Evolution not Revolution, Revolution not Evolution, Creating an Identity, Changing Perceptions, Across Nations, Exploiting Market Opportunities, Our Services, Our People
Condition: Very Good. Shelf ware consistent with age. Light rubbing to cover/edges. Occasional marker highlights on text pages.
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