Herb Lubalin: Typographer [Unit 25]

Click here to stack load of other Unit Editions!

Herb Lubalin claimed not to be a great typographer. In fact, he said, "I'm terrible, because I don't follow the rules". This book proves the opposite. On every page it features Lubalin's typographic genius (logos, layouts, lettering and typefaces), and places him at the forefront of 20th century typographic innovation. He even had names for what he did: he described it as a graphic expressionism or a conceptual typography. Using his ability to adapt, merge and create new typographic forms, he was able to enhance and amplify meaning in ways that hadn't been seen before. This book is the third title about Lubalin's work published by Unit Editions; this volume focuses solely on Lubalin's typography. It comes with new texts and new photography, and is accompanied by previously unpublished material.

Condition: As New. In shrink-wrap, like new.

Standard Postage: Provides 'limited cover' for loss/damage only up to £30GBP. Please select the alternative ‘full cover' option at checkout for more valuable items! Excess shipping charges will be reimbursed. Any import charges/taxes, if incurred, to be covered by the buyer.

5082