Editor: Warren Dotz, Jim Morton
Publisher: Chronicle Books LLC
Publication: 1996, First Edition
Binding: Softcover, section sewn
Pages: 132
Size: 225 x 200
Text: English
ISBN: 0811809366
(Preface) ‘Speedy Alka-Seltzer. Charlie the Tuna. The Jolly Green Giant. Mr. Clean. The names and attributes of these popular advertising characters are as familiar to us as family members and they are as important to twentieth-century American culture as the products they symbolise. From dapper Mr. Peanut to bumbling Cap'n Crunch, What a Character! presents a terrific assortment of advertising figures and the astonishing array of consumer items they represent, including some of the best-known promotional icons ever created.
Vividly illustrated with full-color photographs depicting characters from simple, turn-of-the-century advertising as well as from today's state-of-the-art television commercials, this stunning visual chronicle of the history and design of our favourite consumer icons will delight pop culture fans, media buffs, and designers or anyone who grew up with Tony the Tiger and the Pillsbury Doughboy.’
Condition: Very Good. Shelf ware consistent with age. Light rubbing and marking to cover/edges. Please note that some product listings use stock imagery, so the item received may not be the item shown.
Standard Postage: Provides 'limited cover' for loss/damage only up to £30GBP. Please select the alternative ‘full cover' option at checkout for more valuable items! Excess shipping charges will be reimbursed. Any import charges/taxes, if incurred, to be covered by the buyer.
6548
