Editor: David Jury
Publisher: RotoVision
Publication: 2006, First Edition
Binding: Hardcover, section sewn
Pages: 256
Size: 175 x 225
Text: English
ISBN: 294036107X
(Preface) 'Issues – Language, both written and spoken, is our primary means of communication. This function is, by and large, taken for granted, yet there are many factors that affect its success. What is Typography? explores the formal structures and acceptable variations for type to ensure that it enables maximum access to information. It also uncovers the various ways in which typographers and, for example, linguists, psychologists, philosophers, and information designers have studied this area, and applied the results.
Anatomy – What is Typography? breaks down the elements of this discipline to look at individual tools and processes, methods of organizing information, the mechanics of type, and the various means of arranging and displaying type. Finally, it looks at how the chosen media, and consequent process of reproduction, underpins every aspect of design.
Portfolios – A typographer can work alone or as part of a large company; a typographer may also write, edit, proofread, publish, and be an entrepreneur. This book concludes with analyses of an eclectic group of typographers whose work displays the breadth, richness, and high standards of typographic design.'
Condition: Very Good. Shelf ware consistent with age. Light rubbing and tanning to cover/edges. Please note that some product listings use stock imagery, so the item received may not be the item shown.
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