Editor: Maurice Rickards
Publisher: David & Charles, Newton Abbot
Publication: 1971, First Edition
Binding: Hardcover, section sewn
Pages: 112
Size: 190 x 240
Text: English
ISBN: 0715353152
(Preface) 'Every aspect of the story of the poster—historical, social, practical and aesthetics covered here. Posters today arouse a very lively interest, and in outlining their development, Maurice Rickards highlights their impact not merely as art objects but as ingredients of everyday life. The evolution of the poster is traced from uncertain beginnings in the early eighteenth century, through a heyday in the early 1900s and the 'Indian summer' of the twenties and thirties, to the television-dominated post-war era. Throughout, the stress is on the poster's practical role as a persuader: intrusive, beguiling, insufferable, appealing-and sometimes beautiful.
Maurice Rickards believes that the poster is being superseded by other media and points to changes that currently affect its standards-the emergence of the non-poster, the pop poster and the 'hang-up'. The book is lavishly illustrated. As well as presenting the posters them-selves, a large number of 'back-ground illustrations are included from contemporary photographs and engravings. These show the poster in action-on the easel of the designer, on hoardings, under fire from the censor and the defacer) and in mass production by a variety of processes. This is more than a picture book. It is a rounded history, told in apt illustrations and in the author's easy and informative style.'
Condition: Very Good. Shelf ware consistent with age. Light rubbing and tanning to cover/edges. Please note that some product listings use stock imagery, so the item received may not be the item shown.
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