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Success via DESIGN (Danish Design Centre & DMI)

Regular price £25.00

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Editor(s): Jens Bernsen, Earl Powell
Publisher: Danish Design Centre, Design Management Institute
Publication: 1990, First Edition
Binding: Hardcover, section sewn
Pages: 162
Size: 215 x 205
Text: English, Danish

(Preface) There is a link between product development, industrial design and success in a competitive international marketplace. 'Designing for Product Success' presents a total of 15 case histories which give an insight into ow successful companies in industry in Europe, Japan and United States work with design in product development. The book includes a record of work with design in such internationally successful companies as Bahco, ERCO, Novo Nordisk, Nautech, Philips, canon, CDK, Sharp, SONY, Yamaha, Black & Decker, Dictaphone, Digital and Texas Instruments. the book is a result of the TRIAD Design Project, a case study project initiated and directed by the Design Management Institute, Boston, in collaboration with the Harvard Business School.

Condition: Fine/Near Fine. All titles are used and show shelf ware consistent with age. Please contact me for further information on condition.

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